Culturally-Adapted Materials and Curricula


Since the end of 2008, the B Free CEED Partnership has been working to create a campaign to encourage screening for hepatitis B among the Chinese and Korean communities at highest risk for infection. Informed by data collected over a period of two years from NYC Korean and Chinese residents, the campaign was developed with the award-winning NYC advertising agency, APartnership. The result is a multi-phase campaign to build awareness, decrease hepatitis B-related stigma, and to encourage the at-risk community to know their hepatitis B status by getting tested.

The campaign includes a 30-second public service announcement available in Chinese and Korean with English subtitles, as well as print ads available in Chinese, Korean, and English available. To view B FREE CEED’s culturally-adapted materials, click here.


The Diabetes Research, Education, and Action for Minorities Project aims to develop, implement, and test a CHW program designed to improve diabetes control and diabetes-related health complications in the Bangladeshi community in New York City.

In-language curriculum presentations, handouts, and a physical activity video is available for download and use here.

CVD/Diabetes Resources

Diabetes Risk Tests below are adapted from the American Diabetes Association’s with Asian BMI categories recommended by the World Health Organization.

Diabetes Risk Test with Asian BMI Indicators – English

Diabetes Risk Test with Asian BMI Indicators – Korean



The Muslim Americans Reaching for Health and Building Alliances (MARHABA) is a study of breast and cervical cancer screening barriers and facilitators among a diverse group of Muslim women in New York City, including women from the African American African, South Asian, Middle Eastern, and Southeast Asian Muslim communities. MARHABA uses a community-based participatory research framework to collaborate with mosques, community-based organizations and social service agencies in NYC. Study findings informed the development of a large-scale culturally-tailored messaging campaign to promote cancer awareness and screening in diverse NYC Muslim populations.

To view campaign materials in development, click here.

Health Screening & Health Fair Protocols

Health Screening & Health Fair Protocols includes guides for conducting health screenings in community settings as a means of linking community members to health resources. Includes clinical guidelines for measuring cardiovascular risk factors, checklists for coordination of health screenings, list of culturally appropriate health education materials for the Filipino community.

  • Clinical guidelines for measuring cardiovascular risk factors.
  • Checklists for coordination of health screenings.
  • List of culturally appropriate health education materials for the Filipino American community.

Screening Protocol

Health Fair Protocol


The intervention involves using a community health worker model to do the following:

  • Recruit hypertensive study participants via community health screenings conducted in partnership with community-based organizations, businesses, faith-based organizations, and other community networks.
  • Conduct health education to participants through group sessions, individual sessions, and telephone calls

The AsPIRE CHW curriculum covers the following topics, utilizing the NHLBI Healthy Heart, Healthy Family manual (a Community Health Worker’s Manual for the Filipino Community):

  • Risk of Heart Disease
  • Blood pressure
  • Cholesterol
  • Diabetes
  • Heart Attack Signs
  • Physical Activity
  • Healthy Weight
  • Healthy Eating
  • Smoking Cessation

Educational sessions are hosted in an interactive format utilizing group activities, role play, and theatre of the oppressed techniques.

  • CHWs will follow up with the study participants through biweekly phone calls and follow-up visits. Participants in the Voicereach arm will receive educational messages via telephone.
  • Assist participants with healthcare visits or other social service needs.
  • Evaluate changes in blood pressure, medication adherence, appointment keeping for study participants at baseline, 4 months, 8 months, and 12 months.